Primary sale: what's actually discounted
4,199 items in stock (4,822 listed). Primary marks 98% of them "on sale", with a median claimed discount of 43%.
100% of Primary's sale items weren't cheaper than their 30-day low (4111 of 4111 we could check), so the "was" price didn't mean much for those.
Verified price drops this week
From our own daily checks-
Kids long sleeve rash guard
Primary · blueberry
$17.50 Real deal
Quality: Good
−41% · we saw $29.50
-
Kids long sleeve rash guard
Primary · pink lemonade
$17.50 Real deal
Quality: Good
−41% · we saw $29.50
-
Kids long sleeve rash guard
Primary · white cloud
$17.50 Real deal
Quality: Good
−41% · we saw $29.50
-
Kids long sleeve rash guard
Primary · banana
$17.50 Real deal
Quality: Good
−41% · we saw $29.50
-
Kids long sleeve rash guard
Primary · mist
$17.50 Real deal
Quality: Good
−41% · we saw $29.50
-
Kids long sleeve rash guard
Primary · pear
$17.50 Real deal
Quality: Good
−41% · we saw $29.50
-
Baby one-piece rash guard
Primary · mist
$19.50 Real deal
Quality: Good
−19% · we saw $24
-
Baby one-piece rash guard
Primary · cantaloupe
$19.50 Real deal
Quality: Good
−19% · we saw $24
-
Baby one-piece rash guard
Primary · blueberry
$19.50 Real deal
Quality: Good
−19% · we saw $24
-
Baby one-piece rash guard
Primary · banana
$19.50 Real deal
Quality: Good
−19% · we saw $24
-
Baby one-piece rash guard
Primary · iris
$19.50 Real deal
Quality: Good
−19% · we saw $24
-
Baby one-piece rash guard
Primary · bright-azalea
$19.50 Real deal
Quality: Good
−19% · we saw $24
Cheapest T-shirts at Primary
See all-
Kids long sleeve rib tee
Primary
$0.01
Quality: Good
-
Heathered long sleeve babysuit in stripe
Primary
$0.01
Quality: Good
-
Organic long sleeve babysuit
Primary
$0.01
Quality: Very good
-
Women's fit long sleeve rib tee
Primary
$0.01
Quality: Good
-
Baby long sleeve graphic tee
Primary
$0.01
Quality: Very good
-
Kids long sleeve graphic tee
Primary
$0.01
Quality: Very good
Cheapest sleepwear & loungewear at Primary
See all-
Unisex fit organic PJ pant
Primary
$0.01
Quality: Very good
-
Unisex fit organic PJ top
Primary
$0.01
Quality: Very good
-
Unisex fit flannel PJ pant
Primary
$0.01
Quality: Very good
-
Unisex fit flannel PJ top
Primary
$0.01
Quality: Very good
-
Kids flannel PJ pant
Primary
$0.01
Quality: Fair
-
Kids flannel PJ top
Primary
$0.01
Quality: Fair
Cheapest hoodies & sweatshirts at Primary
See all-
Kids cozy fleece pullover hoodie
Primary
$0.01
Quality: Good
-
Kids sweatshirt
Primary
$0.01
Quality: Very good
-
Baby sweatshirt
Primary
$0.01
Quality: Very good
-
Women's fit 24/7 sweatshirt
Primary
$0.01
Quality: Very good
-
Unisex fit 24/7 sweatshirt
Primary
$0.01
Quality: Very good
-
Baby sweatshirt in solids
Primary · grass
$12.25 Not really a sale
Quality: Very good
Prices by category
| Category | Items | Cheapest | Typical | Most |
|---|---|---|---|---|
| T-shirts | 736 | $0.01 | $11.50 | $29.50 |
| Sleepwear & loungewear | 569 | $0.01 | $14.50 | $59.25 |
| Hoodies & sweatshirts | 347 | $0.01 | $24.75 | $48.75 |
| Swimwear | 316 | $0.01 | $14.75 | $41.50 |
| Shorts | 274 | $0.01 | $14 | $34.25 |
| Sweatpants & joggers | 236 | $0.01 | $26.50 | $56 |
| Leggings | 227 | $0.01 | $12.25 | $53.50 |
| Jackets & coats | 218 | $0.01 | $35.50 | $69.50 |
| Dresses | 214 | $0.01 | $17.25 | $29.75 |
| Pants | 147 | $6.25 | $22.25 | $59 |
| Socks | 117 | $0.01 | $13.25 | $32.50 |
| Jumpsuits & rompers | 113 | $0.01 | $17.50 | $37.75 |
| Hats & caps | 106 | $0.01 | $14.50 | $23.50 |
| Sweaters & cardigans | 103 | $0.01 | $23.50 | $58.50 |
| Underwear | 101 | $0.01 | $14.75 | $41.50 |
| Polos | 93 | $12.25 | $14.75 | $24.75 |
| Tank tops | 87 | $0.01 | $8.50 | $19.50 |
| Scarves & gloves | 79 | $0.01 | $23.50 | $49.50 |
| Skirts | 27 | $0.01 | $19.75 | $23.50 |
| Blazers & suits | 23 | $0.01 | $39.50 | $69.50 |
| Shirts | 17 | $14.75 | $19.75 | $26.50 |
| Jeans | 17 | $24.75 | $24.75 | $32.50 |
| Towels | 11 | $22.25 | $22.25 | $29.50 |
| Sheets & bedding | 8 | $14.75 | $14.75 | $39 |
| Tops & blouses | 6 | $7 | $8.25 | $14.75 |
| Bottles & feeding | 6 | $4.75 | $4.75 | $4.75 |
| Baby monitors | 1 | $29.50 | $29.50 | $29.50 |